Brad Snyder

Summary

An accomplished and results-driven group product manager with broad expertise in product strategy, cross-functional leadership, and leveraging technical experience to build scalable end-to-end platforms within e-commerce and Enterprise SaaS. Demonstrates a strong track record of driving innovative product development, operational excellence, and digital transformation across global organizations. Skilled in leading global teams to optimize performance with KPIs, achieve cost savings, and deliver scalable solutions that enhance customer experiences. Recognized for fostering inclusive environments, inspiring talent, and implementing impactful initiatives that drive business growth and technological advancement.

Experience

Group Product Manager

• Managed product and program functions for site reliability engineering group for Byte by Yum! Product suite, providing in-store and cloud-based solutions for over 50M customers, franchisees, and restaurant team members worldwide.
• Built team of global product owners; created a plan to scale operations, defined roles and responsibility, and oversaw hiring to ensure efficient product delivery and diversity of thought.
• Defined multi-year KPIs and OKRs for technical teams focusing on performance, efficiency, and cost savings to track long-term success.
• Identified opportunities for technology transformation, driving ground-up adoption of new developer portal, saving hundreds of engineering hours by offering self-service capabilities to engineering teams.
• Revamped engineering and product delivery processes, implementing strategies to improve visibility and accountability, including utilizing data to consistently showcase team performance, which improved output across teams by 30%.
• Oversaw planning and successful delivery of cloud cost optimization targets, identifying strategies to baseline new data effectively and exceeding projected digital growth while providing over $1M in cost savings.
• Launched and led monthly company-wide tech-hour event, bringing together over 250 technical and non-technical professionals sharing and showcasing innovative technology.
• Drove operations during business unit re-organization, implementing strategic communication and creating a smooth transition for over 150 new and existing technical employees.
• Built and delivered infrastructure roadmap, enabling e-commerce platform to handle over 1M orders per day, generating over $500M annual recurring revenue.
• Drove infrastructure planning and implementation for voice AI ordering solution.
• Achieved CEO award for Achieving Breakthrough Results (ABR) and Chief People Officer Award for promoting calm and clarity during times of confusion.

E-commerce Program Manager

• Managed various multi-year e-commerce programs across four concurrent global markets, demonstrating storytelling and product expertise to synthesize technical information for key decision-makers and executive leadership.
• Drove multiple weekly steering committees; engaged with leadership to raise issues and minimize impacts, fostering a culture of transparency and communication.
• Led internationalization & localization efforts for first international e-commerce market.
• Partnered with major U.S. brands to align new e-commerce priorities and define integration strategies, unifying technology according to Yum! Brands standards (e.g., Lift & Shift).
• Spearheaded e-commerce program operations across eight software engineering teams, leading multiple weekly alignment sessions to ensure optimal program delivery.

Senior Technical Product Owner

• Led store, menu, and delivery engineering teams, defining and driving 0-to-1 development of new e-commerce platform.
• Built plan for new KFC mobile app, defining original product roadmap and milestones and partnering with cross-functional teams through launch.
• Launched delivery as a service (DaaS) feature, partnering with design teams to define user flow and external stakeholders to integrate the e-commerce platform with major third-party technology, bolstering sales by 10%.
• Initiated monthly DEI discussions, fostering constructive team growth and communication, within Yum! D&T organization.

Product Owner

• Managed prioritization and planning for cross-functional product engineering teams, co-developing key features to manage document flow for IPOs and mergers and acquisitions.
• Refined existing support strategies, engaging with users to identify and clarify processes while speeding up issue resolution.
• Spearheaded training efforts, demonstrating products and implementing weekly functionality showcases for up to 40 sales and marketing teams.
• Launched new offering in product suite, identifying innovative cost-saving solutions to engage customers at earlier stage of transactional lifecycle.

Solution Owner

• Oversaw engineering efforts and delivery of customer-facing features for virtual data room platform, communicating with engineers and product owners to implement tailored technical solutions.
• Created new run book for release management, collaborating with DevOps to improve process for deployment.
• Collaborated with design to enhance UX / UI for platform, driving higher conversion, removing redundancies, creating efficiencies for users, reducing login error rates, and improving conversion.

Android Product Lead / Product Owner

• Drove Android team priorities for both BMW and MINI Connected apps, collaborating with stakeholders in Germany to define and present product roadmaps to leadership.
• Oversaw migration of mobile apps from native to hybrid (HTML5 + Angular), developing reusable code to streamline back-end technology processes.

Busienss Analyst

• Managed day-to-day ticketing activity for engineering team, supporting iOS engineering development efforts for BMW Connected.
• Utilized Atlassian tools to enhance performance tracking for team members, improving velocity through improved prioritization and other process improvements.

Software Engineer II / Software Engineer

• Created RESTful APIs in C# and implemented Agile practices, focusing on Android client to support connected car features.
• Utilized MVC, MVVM, CI / CD, reactive frameworks, and dependency injection patterns.
• Designed highly maintainable and robust Java, C#, and swift code to improve experience of BMW drivers.

Education

B.S., Electrical Engineering
University of Illinois Urbana-Champaign